Product research and design.
Bridging analytics with hands-on creation
From Data Insights to Market-Ready Products
15+ years transforming consumer behavior data into successful products
Strategic Analytics
Hands-On Design
Product Success
About Me
I'm a Product Designer with a deep analytics background.
My analytics journey started in 2011, but my core expertise was shaped in the gaming industry beginning in 2014, where I helped build major analytics infrastructure and standardized insights that directly improved player experiences and business outcomes. I've worked at reputable companies including Electronic Arts, Warner Bros Games, NBCUniversal, and MotorTrend, developing expertise in market research and consumer behavior analysis. While diving deep into this analytical work, I discovered a passion for designing physical products.
I spent years learning mechanical and electrical engineering principles, eventually helping local startups and clients design and prototype their ideas. What sets my approach apart is combining analytical thinking with hands-on design – I don't just create something because it looks good, but because it solves real problems and meets genuine market demand.
My experience spans from analyzing player behavior for AAA gaming titles to designing fire detection systems to launching my own profitable consumer product business. Each project taught me that the best products happen when you understand both what the data tells you and what's actually feasible to create.
Core Competencies
Python
Research & Analytics
Design & Prototyping
SQL
3D Rendering
3D CAD
Tech Drawings
3D Printing
Software
Insights
